Comments on: DeVos Election Over and so is Amway/Quixtar’s Image Campaign

By: Ty

Ty — Wed, 15 Nov 2006 17:31:46 +0000

I can't find the comment that I read about the commercials stopping…it was in the Quixtar/Amway google news over the last few days.

By: insider

insider — Wed, 15 Nov 2006 16:17:26 +0000

Deb on qblog reports they Amway ads are still airing in michigan as well. Looks like you got it wrong all round, Ty.

By: Dave Robison

Dave Robison — Sun, 12 Nov 2006 17:02:25 +0000

The Amway commercials may have stopped. These commercials were for defense during the DeVos Campaign. Alticor's intent was to clarify that the Amway Corporation wanted to be separate from DeVos in any ad attack targeted at DeVos.

The strategy was openly discussed at the Alticor Media Blog.

But, the Quixtar ads continue nationwide.

By: Ty

Ty — Sun, 12 Nov 2006 16:21:50 +0000

I was told that the commercials in Michigan have stopped. Maybe they have just slowed way down.

By: Dave Robison

Dave Robison — Sun, 12 Nov 2006 12:15:44 +0000

Sorry Ty,

But you are wrong.

The campaign continues.

The schedule is posted at Quixtar.com and so far goes through Dec. 12

Dave

By: Dave Robison

Dave Robison — Sun, 12 Nov 2006 12:15:18 +0000

Sorry Ty,

But you are wrong.

The campaign continues.

The schedule is posted at Quixtar.com and so far goes through Dec. 12

Dave