MLM Blog – Network Marketing Blog

Direct Sales Industry is Booming

Posted on 25. May, 2009 by Dan Mitchell in Evaluating MLM, Network Marketing News, Resources, Small Business

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By Dan Mitchell, MLM Blog Correspondent

From The Tennessean:

Clavenda Watson was a health services coordinator until she lost her job last month. Now, she's starting what she hopes will be her next career, turning to sales as a Mary Kay beauty consultant.

"I am pushing to make it a full-time job," said the 49-year-old Watson, who hosts parties at her Antioch home, selling beauty items from facial creams to lipstick.

It's a choice more people are making as the state's unemployment rate flirts with the 10 percent level and employers cut back on other workers' hours or pay, analysts say. Instead of earning a weekly paycheck, people like Watson try to make enough money in commissions or, in some cases, from bonuses based on recruiting others into their ranks.Already, several direct-sales companies are reporting steep increases in new recruits interested in home-based sales; the category has grown into a more than $30 billion a year industry.

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