Love of Grilling leads to ManCave Business
Posted on 01. Jul, 2009 by Dan Mitchell in Evaluating MLM, Network Marketing News
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By Dan Mitchell, MLM Blog Correspondent
This is from the corporate ManCave website: "Man Cave is every man's dream company. It's an enterprise dedicated to
letting men be men, no questions asked. Hanging out with the guys,
grilling up some steaks, watching football, farting openly and many
other male pastimes are cornerstones of Man Cave." I don't know whether to laugh or cry.
From InForum:
Nick Beste wants to sell products to men in the same manner that companies like Pampered Chef and Mary Kay have catered primarily to women.
The 23-year-old East Grand Forks, Minn., native has launched ManCave, a direct sales company that sells select meats, grilling accessories, in-home bar and poker supplies at gatherings called “MEATings.”
“It’s an enterprise dedicated to letting men be men, no questions asked,” states the company Web site www.mancaveworldwide.com.
Here’s how it works:
ManCave advisers are independent male or female business owners, said Beste.
“They go into somebody’s home and teach different grilling techniques to showcase our products,” he said, cooking beer-can chicken, brats, steaks and other munchies for participants to consume.
ManCave also has a small line of gifts for women: rose petals, body butter and soy candles.
“We figured, you know, if you’re going to spend the night with the guys drinking beer and eating meat, you might as well bring the wife home something nice to get yourself back in the house,” Beste said.
Beste and business partner, Kevin Carlow, both University of Minnesota students, started discussing the idea in October. They launched ManCave in April.
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