"We're not replacing our existing marketing methods," said Pre-Paid Legal Services Founder and CEO Harland C. Stonecipher. "We are introducing a new web-based marketing process that is so comprehensive it impacts our entire marketing program and enhances our existing business model."

Although PPD is keeping the specifics of this initiative under wraps until the Las Vegas event, the company introduced a package of special August promotions to encourage more U.S. and Canadian Associates to come to the 2009 Summit to be a part of the company's historic marketing re-launch and to be on the front line during the roll-out of the new marketing platform.

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