By Dan Mitchell, MLM Blog Correspondent
Nu Skin seems confident of growth in Asia with new "Anti-Ageing" image.
From Trading Markets:
Sep 07, 2009 (Bangkok Post - McClatchy-Tribune Information Services via COMTEX) Nu Skin Enterprises, the US-based direct-selling business, will redefine itself as anti-ageing company after what it says is the biggest discovery in its 25 years, with new products to meet the needs of the rising population of older people globally.
Dan Chard, the company's president of global sales and operations, said during a Bangkok visit last week that Nu Skin had been defined as a supplement and personal-care products company. But from now on it will be known as an "anti-ageing firm".
Despite the poor economy and rising unemployment, the business of Nu Skin remains healthy with global sales up 4 percent to US$322 million in the second quarter of this year. This is because more people have turned to direct selling to earn additional income.
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