Categorized | Internet Marketing

“I Want To Have A Tupperware Party…”

A good friend of mine from High School recently posted the following on her Facebook wall:

“I want to have a Tupperware party…anyone in?”

Tupperware

 

You can click on the image to see the response. Within 17 hours, I counted nine people “in” and one football player who was after the potential accompanying food (some things never change).

So, what can we take away from this?

First, I would offer that my friend Jaimee has not blatantly promoted anything on her page that I can remember.

So there’s that.

Second, she came out with confidence and (dare I say) a “coolness” factor to the post.  Pretty much along the lines of “Here’s what I am gonna do, who’s with me?” I don’t think Jaimee is tying her self image to whether or not people show up to her Tupperware party.

Third, Tupperware now has a bit of a vintage vibe.  Pretty much everyone remembers some piece of Tupperware from their childhood.

Tupperware Popsicle mold anyone? Fill with your favorite flavor of Kool Aid!

tupperware-popscicle

The big lesson?

Be cool.

Seriously. No one wants to hear about your challenge, special cure-all juice or healthy coffee – 24/7.

But if you innovate a little, have some fun with it, be different and unique…you can still “sell it” once in a while. My friend Jaimee certainly “sold it” with good results and you can too.

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5 Responses to ““I Want To Have A Tupperware Party…””

  1. Ty:
    This proves that people love to party, even if it's for Tupperware!

  2. Christina Knight says:

    Great example,thanks!

  3. Great post, Ty. You are right, no one likes when you puke your business all over your wall and theirs. You have to find a unique selling proposition, be different and find a way to stand out in the crowd. Only then do you have a chance.

  4. Josh says:

    Yeah I agree charles, I hate seeing spamming links plastered all over my news feed on a daily business.

  5. whatever you say but as per as my knowledge its not as easy as you said.

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