By Dan Mitchell, MLM Blog Correspondent

This isn't your usual Mary Kay or Avon party – these women have something else on their minds.

From CBS 11 in Dallas:

These days with the economy in flux, overhead and office space are burdens for entrepreneurs. However there's a new business in town that's gaining popularity with women.

Tuesday night at Fuse restaurant in downtown Dallas there was a women's only event.

The Booty Parlor is a 'sexy social' movement that's sweeping the nation, and for ladies only.

"Oh I like this. It smells good," echoes through the room.

At the Booty Parlor party in Dallas a sales representative explains, "Women get to touch feel play and try everything."

It's one of hundreds held across the nation, each party gets to showcase products for women.

The company founder and celebrity lifestyle expert, Dana Myers, says it's about a women's recessionary-proof survival movement as well, "Boosts a women sexiness and self confidence and inspires her to have sexier experiences both in and out of the bedroom."

Dana started the company in Los Angeles in 2005, and other local women's lifestyle advisors say it's about empowering and inspiring women to achieve their goals… From the bedroom, to the bank.

Cassie McGowan of Dallas serves as lifestyle advisor for the company says, "I get to bring a sexy boutique party to every woman's home. I show you a fun and frisky way to have fun with your boyfriends, your husbands."

Party goers seem to enjoy the party, like Anna Lama, "I absolutely love this idea, and I like the idea of the bubble bath and the candles. I haven't tried this before, but I like the idea that it's here."