I feel like I have beat to death the fact that Network Marketing is entering the mainstream, yet I still see people struggle with the perception of our industry. So obviously, I haven’t finished my job (yet).

I recently had someone tell me that they are having trouble exposing their Network Marketing business to Real Estate professionals. Now that’s funny. In case you haven’t heard, Network Marketing grew by over 1 million new people in the U.S. in 2006.

How is Real Estate doing about now?

The exchange has lit a bit of a fire under my butt to expand on an article that I wrote for the book, "It’s Time…for Network Marketing. The most remarkable form of free enterprise".  The article is titled "MLM Goes Mainstream" and discusses what your brother in law doesn’t know about the industry that you have your hands on.

More on "MLM Goes Mainstream" soon…

Today, I want to direct you to a new book titled, "How to Open & Operate a Financially Successful Retail Business: With Companion CD-ROM" by Janet Engle. I’m sure you are asking yourself, "why this book?", and the answer is simple.  The author included information about Network Marketing within her "History of Retailing" section.  Within the information about Network Marketing is a section that features me. (It’s on page 16, providing great visibility for our industry).

Here is a quick quote:

According to Ty, nothing can take the place of passion and enthusiasm for the product.

"Want to be successful in Network Marketing? Find a product that you really love and tell other people about it."

Now ask yourself this: Why would a book about "How To Open & Operate a Financially Successful Retail Business" include a section (within the first 16 pages!) about a pyramid deal or scam?

The answer?  Network Marketing is not a pyramid deal or scam.  It’s a legitimate industry that is gaining more acceptance each and every day.

You can pick up the book through Amazon (my affiliate link) or just search Amazon for:

How to Open & Operate a Financially Successful Retail Business: With Companion CD-ROM