Network marketing is just the opposite. You want to share all your success secrets with every person in your network. In fact, you really want every person to succeed in a big way, because (in a fair compensation plan) the bigger they succeed, the greater your success.

Now, you’re probably asking yourself, “How do I serve?” That’s a darn good question. Here are some ways that you can serve your downline associates. First, help them dream big dreams, set realistic goals, break those goals down into bite size objectives, work those objectives into their already busy schedule, and then hold them accountable to those activities. Second, if they are brand new, why not send out ten information packets (at your expense) to their hottest warm market prospects and then help them with the follow-up calls. Second, make yourself available to do three-way calls with interested prospects. Third, call and encourage several times a week, when they first begin and then at least once a week after that. Fourth, recognize their achievements, both small and large – become their biggest cheerleader. Fifth, if you have an associate who’s tight on funds, pay for an advertisement or purchase some leads, and split the prospects with your associate. There are many ways – just about anything you do to sincerely help your associates succeed would be considered serving them. Remember, the idea is to keep your eyes on the success of your associates and not on how much money you are going to earn off them.

Okay, so now you know the secret to success – serve to succeed. You can stop seeking the holy grail of network marketing – it’s been found. Get your eyes off the money, start serving the people who are looking at your business and will eventually join. Your loving service will change them from prospects to associates and from associates to life-long friends.

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