A good friend of mine from High School recently posted the following on her Facebook wall:

“I want to have a Tupperware party…anyone in?”

Tupperware

 

You can click on the image to see the response. Within 17 hours, I counted nine people “in” and one football player who was after the potential accompanying food (some things never change).

So, what can we take away from this?

First, I would offer that my friend Jaimee has not blatantly promoted anything on her page that I can remember.

So there’s that.

Second, she came out with confidence and (dare I say) a “coolness” factor to the post.  Pretty much along the lines of “Here’s what I am gonna do, who’s with me?” I don’t think Jaimee is tying her self image to whether or not people show up to her Tupperware party.

Third, Tupperware now has a bit of a vintage vibe.  Pretty much everyone remembers some piece of Tupperware from their childhood.

Tupperware Popsicle mold anyone? Fill with your favorite flavor of Kool Aid!

tupperware-popscicle

The big lesson?

Be cool.

Seriously. No one wants to hear about your challenge, special cure-all juice or healthy coffee – 24/7.

But if you innovate a little, have some fun with it, be different and unique…you can still “sell it” once in a while. My friend Jaimee certainly “sold it” with good results and you can too.