The following is from a press release issued by MonaVie about the "Open Door Campaign", a campaign that was started shortly after MonaVie was sued by Amway over Orrin Woodward’s Team leaving Amway for MonaVie:

"Non-compete agreements were designed for high-level corporate employees, not for independent contractors," says Dallin Larsen, MonaVie founder and president. "Some network marketing companies use overly burdensome language in their agreements as a punitive tool to tie their independent contractors to them for life, often interfering with the individual entrepreneur’s ability to earn a living. It’s my belief that direct selling companies need to earn the trust of their most valued asset, their distributors, on a daily basis. If a distributor, for whatever reason, no longer trusts his or her company, that distributor should be free to go in another direction without undue restriction."

MonaVie even launched a web site OpenDoorCampaign.com.  Here is a snip from that site:

“As a company, we pledge to respect our distributors and the value they bring to our organization. We know our success as a company is based on the success of our people. We will not bind any distributor to our company through unfair or illegal practices, including overly restrictive non-compete clauses. Instead, we promise an open door policy and are committed to creating an environment where distributors thrive.”

Now fast forward a few months and lets read from the recent lawsuit filed by MonaVie against new MLM Xowii, which by the way has nearly the same compensation plan as MonaVie (in other words the average associate is going out of the frying pan and into the fire should they choose to join Xowii):

From the Salt Lake Tribune:

MonaVie LLC is suing former distributors and an fledgling California competitor alleging they are trying to steal its independent sales force by spreading lies about the Utah company’s financial prospects.

The South Jordan-based MonaVie is suing the startup XOWii LLC of Newport, Calif., in 3rd District Court in Salt Lake City.

The two companies are among a legion of multilevel marketers among whom competition can be fierce to attract and hold networks of independent distributors of their nutritional and personal-care products.

In the lawsuit filed this month, MonaVie names former distributors Rodney Robards of Oklahoma and Shaylon Hart and Chris Byram of Texas, who now work with XOWii, as well as officers of the California company.

The three obtained lists and contact information of MonaVie’s distributors, potential distributors and customers and used them to spread false information about it in order to lure them to XOWii, the lawsuit alleges.

They and possibly others "have contacted existing and prospective distributors and customers of MonaVie, both personally and through the utilization of an automated messaging system, and made disparaging statements that reflected poorly upon MonaVie," according to the complaint.

The lawsuit also names XOWii officers Richard Kelly, James Christiansen, Brandon Rath and William Sickert, who it alleges knew of and endorsed the publication of the false statements.

MonaVie said the statements are defamatory and harmed it and is asking the court for unspecified monetary damages.

Commentary:

A few months ago Dallin Larsen was the "freedom fighter" fighting against the evil Amway empire for holding Orrin Woodward’s "Team" hostage with "overburdensome" non-compete langauge and today his company is suing Xowii distributors over the very same issue.  Pot meet kettle.