CORAL SPRINGS, Fla.–(BUSINESS WIRE)–Mobile Ready Entertainment Corp. (Pink Sheets:MRDY) today announced that it will be releasing their new Direct-2-Mobile product solution which enables direct marketing and sales of mobile content.
Direct-2-Mobile is a direct to consumer, off-portal marketing solution. Direct-2-Mobile works across all major mobile network operators, so clients don’t have to worry about individual arrangements to secure coverage and distribution. Using your Mobile Ready account, simply log on, upload your content, promote your offering and view your sales reports.
“Our clients will be able to manage mobile storefronts and generate offline sales quicker and easier with our product,” says Craig Mora, Mobile Ready President and CEO. “Direct-2-Mobile will provide direct to consumer access, reaching millions of mobile phones and handsets.”
There are currently more than 2.2 billion mobile subscribers worldwide, which is expected to increase to approximately 4 billion in the next four years. According to Jupiter Research, the mobile advertising market will grow to more than $2 billion over the next four years, with much of the growth being in the SMS space that Mobile Ready currently occupies as a technology leader.
Mobile Ready subsidiary, Complete Identity has already been working closely with companies in the Direct Selling Association as well as other network marketing industries for more than a year now. This multi-billion dollar direct sales industry includes brand names such as Avon, Herbalife, Tupperware, Primerica and more. With Mobile Ready’s acquisition of Complete Identity, company executives are confident that the industry relationship will yield several million dollars in new business for Mobile Ready over the coming years.
The company stated that more information will be released soon in the market as well as through the company’s website.
About Mobile Ready
Mobile Ready is a wireless and media holding company specializing in the entertainment and educational vertical market segments. Through our subsidiaries, we will develop, market and sell wireless application software and entertainment based content for mobile devices.
Forward-Looking Statement
This press release does not constitute an offer of any securities for sale. This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements involve certain risks and uncertainties that could cause actual results to differ, including, without limitation, the company’s limited operating history and history of losses, the inability to successfully obtain further funding, the inability to raise capital on terms acceptable to the company, the inability to compete effectively in the marketplace, the inability to complete the proposed acquisition and such other risks that could cause the actual results to differ materially from those contained in the company’s projections or forward-looking statements. All forward-looking statements in this press release are based on information available to the company as of the date hereof, and the company undertakes no obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this press release.
