Green Bay Press:
Furniture
store owner Vickie Linssen has figured out how to get people gathering
at her shop — not just browsing but laughing, enjoying themselves and
equating Interior Motives, 2520 Main St., (Bellevue, Wisconsin) with a night on the town.
How? Linssen makes it look easy: just throw a party.
What’s
more, Linssen has figured out how to get professionals to demonstrate
their services and wares for free. Her business-infusion plan even
includes fine catered food without it costing a dime.
"Everybody wins," Linssen says.
In
a fresh twist on the 21st century revival of the home party, Linssen’s
Wednesday night Girls Night Out parties combine decorating education,
how-tos and commerce with wine, treats, female bonding and door prizes.
It’s like Tastefully Simple meets HGTV.