Zurvita, Inc. (OTCBB: ZRVT), a dynamic direct-to-consumer network marketing company offering turn-key solutions for high-quality consumer and business products and services, today announced that it has retained Hampton Growth Resources, LLC (‘HGR’) to provide it with investor relations services. HGR, based in Santa Monica, CA, is an innovative investor relations and communications firm focusing on high-growth, small capitalization companies.
Andrew Haag, Managing partner at Hampton Growth, commented, "Zurvita is a dynamic and pioneering company. The network marketing sector offers possibilities for both rapid growth and success in the current economic climate." He added, "Recently we have seen network marketing successes like ACN expand to become one of the largest direct sellers of telecommunications services and MonaVie grow to be ranked by Inc. Magazine as one of the fastest growing private companies in the US." He continued, "In the past several months we have seen strong performance from publicly traded network marketing companies like Herbalife rising from a low of roughly $12 a share to recent price over $42 and NuSkin coming up from almost $8 to over $27." He concluded stating that, "Companies that can find a true niche, provide exceptional service, and empower individuals to become financially independent can thrive in this environment. We believe Zurvita is such a company. They have the knowledge and infrastructure to efficiently and effectively get their diverse products to market, and the depth and quality of management necessary to succeed."
Source: CNN
Of course I have a bit of a bias, but I think any public company in this industry does themselves a favor by hiring an investors relation firm. You have to make sure the right message is getting out to people who are thinking of taking some stake in the company.
With the industry taking the beating it has in the past (not so much anymore), an IR firm only helps.